1. The Problem
People juggle multiple life tracking and productivity apps - todo lists, habit trackers, notes apps, finance trackers, health apps. Each one is missing something important, and switching between them creates chaos instead of clarity. You need an uncluttered way to enter information and have everything sorted out automatically.
2. Our Solution
Memoato uses AI to understand your inputs and automatically categorize them. Enter that you went for car service with price and mileage - get insights on car log, finance log, maintenance patterns. It's a personal analytics platform that helps you track and visualize your daily progress, turning raw data into actionable insights for continuous improvement.
3. Market Opportunity
The self-improvement and personal analytics market is worth $13.2B globally, with growing demand for unified tracking solutions that replace multiple apps.
4. Vision
Target market: People who want to get better while not being overwhelmed with too many apps and systems. Current solutions create more complexity instead of simplicity - we're building the opposite.
5. Competitive Edge
- Privacy-first architecture - built with privacy in mind from ground up
- Voice/text/app integration for effortless input
- AI automatically labels and categorizes all data
- Cross-domain insights (health + finance + productivity)
- Single app replaces 5+ productivity tools
- Built for clarity and progress, not complexity and stress
6. Pricing Model
Freemium: Free tier with basic tracking, Pro at $9/month for advanced AI insights, Teams at $15/month per user for shared analytics
7. Business & Funding
Target Funding
$850K Seed Round
Funds Allocation
- 35% Product development & AI enhancement
- 25% Private LLM cloud infrastructure setup
- 20% Team expansion (2 developers, 1 designer)
- 15% Marketing & user acquisition
- 5% Legal & operations
Team & Costs
2 senior developers ($8K/month each), 1 UI/UX designer ($6K/month), founder equity. Total monthly burn: $22K.
Time to Market
6 months to feature-complete MVP with voice input, advanced AI categorization, and mobile app launch
8. Current State & Roadmap
Live MVP with basic AI categorization and dashboard views. Current roadmap includes Dynamic Categories (in progress), Voice Input, Data Encryption, Offline Sync, Goals tracking, Custom Dashboard, Mobile App, and Apps Integration
Built With

Hrvoje Pavlinovic
Founder & Senior Software Engineer
Experience Highlights
- Built OTA system for world's fastest EV (Rimac Nevera)
- Scaled gaming platform to 1.7B ad impressions (ReneVerse)
- Architected DAO version of CoinMarketCap (CryptoToday)
- Expert in Web3, AWS, TypeScript, and blockchain tech
Personal Highlights
- Bitcoin fan since 2017, blockchain enthusiast
- Husband and father of two
- Lives and breathes cutting-edge tech, AI, and innovation
- Passionate about football and building community